SAVED BY THE BELL presents "THE SCHOOL BELL" with Linda Bell
Saving Money and Making "Cents" of History!
Throughout my college years, I worked as a cashier/bookkeeper at a supermarket. Call me crazy, but I would love it when it was busy. When my lines were long, I would move faster and scan items more quickly. I loved hearing the sound of the quick beeps as I waved the merchandise over the scanner sensor. I still love hearing that sound to this day. Did you know there was a time when cashiers only had the option of manually typing in prices? SAVED BY THE BELL presents "The School Bell" - where we reflect on an event in history and how you can save money when using it. The date is June 26, 1974. Today's lesson is on supermarket scanners. Get ready students, it’s time for class. "The School Bell" is ringing!
THE HISTORY LESSON
The Birth of Supermarket Scanners & the UPC Code
The Birth of Supermarket Scanners & the UPC Code
ONE MOMENT IN TIME:
On June 26, 1974, Clyde Dawson handed cashier Sharon Buchanan a 10-pack of Wrigley’s Juicy Fruit chewing gum at the Marsh Supermarket in Troy, Ohio. The Marsh store was the first one to be fully equipped with scanners which could read the Uniform Product Code (UPC). When she scanned the 67 cents pack of gum, the retail industry was transformed forever. The "legendary" gum is now on display at the Smithsonian’s National Museum of American History in Washington, D.C.
I AM THE ONE:
A UPC code is a pattern of black and white lines printed on the packaging of groceries and other merchandise. N. Joseph Woodland applied for the first patent for bar code technology on October 20, 1949 and along with Bernard Silver, received the patent on October 7, 1952. But it wasn't until 1973 that George Laurer developed the UPC code when he was working as an engineer for IBM.
SLOWLY SURELY:
Spectra Physics and NCR jointly developed the first supermarket scanning system. Spectra provided the laser scanner and NCR provided the computerized cash register. The use of scanners grew slowly at first. Barcoding.com says a minimum of 85% of all products would have to carry the UPC codes before the system could pay off. When suppliers reached that level in the late 1970s, sales of the systems started to take off.
NEW SENSTATION:
Fast forward to 2015 - consumers now have the ability to check-out their own merchandise. NCR says the first supermarket self-checkout system was installed in 1992. Dr. Howard Schneider invented the machine which was first installed in a Price Chopper Supermarket in New York. An IBM study says in March 2015, there were 122,000 self-checkout stations in the United States and more than 468,000 worldwide. According to the Global EPOS and Self-Checkout 2013 study, the number of self-checkout terminal shipments is expected to soar from more than 41,000 in 2015 to 60,000 by 2018.
THE MONEY LESSON
10 Ways to Shop Smart at the Supermarket

BE HAPPY:
Grocery stores are not created equal! Your shopping satisfaction can affect where you shop, what you buy and how much money you spend. Whether you're attracted to low prices, great product selection or a friendly staff - choose a store that has everything you desire. A Consumer Reports survey found that 55% of readers had at least one complaint about their current store. Shoppers were unhappy with the lack of open checkouts, congested aisles, limited product choice, poor selection of locally grown goods, indifferent staff, a confusing layout and missing price labels. Nevertheless, consumers do have some favorite places to shop for groceries. The Consumer Reports survey says the top national grocers are Costco, Trader Joe's, Whole Foods and The Fresh Market. Regional chains such as Wegmans (East), Publix (South), and Sprouts Farmers Market also scored high on the survey.
FIX YOU:
Whether the cashier manually enters prices or uses a scanning machine - you can get overcharged. If you can, watch the cashier scan your items and point out any errors that come up. If you're not able to watch the cashier ring you up, review your receipt after the purchase. Don't assume that the correct price will always come up. Before filing a complaint, make sure you grabbed the correct item. If you did, go back to the store with the ad and the product; and report the problem to the store manager.
I GOT YOU BABE:
If your favorite supermarket has a loyalty card, sign up for it. Even though the discounts may be small, the savings add up. Look at your receipt - you will typically see on the bottom how much you saved in the transaction.
HUNGRY LIKE THE WOLF:
Have you ever gone grocery shopping when you were hungry? Don't do it! The fresh smell of baked goods is enough to tempt anyone. We don't want you to overspend and buy those extra items. Fill your stomach ahead of time instead of your shopping cart.
READY OR NOT:
I have to admit: those ready-made bags of salads and containers of fruit are so convenient. Believe me; I'm guilty of buying them as well. But you will save money if you buy the fruit and vegetables and cut them at home. I know it is more work, but you'll get more bang for your buck!
I'M WHAT YOU NEED:
Go to the grocery store with a plan. Have a list of what you need to buy and stick to it. Be careful of those 10 for 10 deals - it can be tempting! But are you really getting a deal? And do you really need 10? Some stores will allow you to get the discount even if you don't buy 10 of the items. Another tip: consider buying non-perishable items in bulk. Think about it - you will always need toilet paper and paper towels. But what about the sale for 10 cups of yogurt? If you don't think you will eat it, don't buy it. The problem is: many of us are buying extra food that ends up in the garbage. A survey by the American Chemistry Council (ACC) says Americans throw away about $640 worth of food each year. While many Americans live on leftovers, 76% say they throw away leftovers at least monthly.
LOOK AT ME:
There are a few spending traps to look out for when shopping. Beware of displays right near the checkout line - those are designed to tempt you to buy extra items while waiting. Also note: all of items advertised in the supermarket circular aren't on sale. Some of those products are advertised to entice you to buy them. The same goes for that big sign in the store promoting a specific item. If you can, check the sticker price on the shelf or research the product to see how much it typically costs. You may not be saving anything at all!
There are a few spending traps to look out for when shopping. Beware of displays right near the checkout line - those are designed to tempt you to buy extra items while waiting. Also note: all of items advertised in the supermarket circular aren't on sale. Some of those products are advertised to entice you to buy them. The same goes for that big sign in the store promoting a specific item. If you can, check the sticker price on the shelf or research the product to see how much it typically costs. You may not be saving anything at all!
SWITCH:
Switching from big brands to store brands will save you big bucks. Industry experts interviewed by Consumer Reports found that store brands typically cost 15% to 30% less than their name brand counterparts. In categories such as ice cream, trail mix, mozzarella, mixed
vegetables and more - the magazine found at least one store brand from national grocery chains (Costco, Kmart, Sam's Club, Target, Trader Joe's, Walmart and Whole Foods) was equal in quality to the national brand. Important to note: the survey also found that some store brands are more expensive than the national brands. So make sure you comparison shop before you buy.
THE LOVE YOU SAVE:
Coupons are a great way to save money when shopping. Instead of pulling out the scissors, consumers are increasingly turning to smartphones and tablets to redeem coupons. eMarketer says the mobile coupon audience will post double-digit growth through 2016. The increase will be driven by coupons being offered by mobile apps, daily deal and group buying sites, emails and social networks. eMarketer expects that by 2016, mobile coupon users will represent nearly 83% of all digital coupon users.
TIME IS MONEY:
As the saying goes - time is money. If you're in the grocery store to pick up a few things, self-checkout machines can save a lot of time. However, I would advise against using self-checkouts if you have the following:
Bulk produce - Large amounts of produce can throw off the weight sensor and require an attendant to come by to assist you. (The line of people behind you on the self-checkout line is starting to grow.)
Coupons - One or two coupons shouldn't be a problem. But do you have a bunch of coupons? The truth is some don't scan. Here comes the attendant once again to go through all of your coupons and help process your order. (The line behind you is growing even longer. You ask yourself: why did I decide to use the self-checkout?)
Alcohol - Alcohol requires age verification. If you buy it on a self-checkout machine, an attendant will need to come over and verify your purchase. (A transaction that could have taken five minutes ended up taking 10 minutes on the self-checkout. Can you see all of the annoyed people behind you on the line?)
















